David Martinez Finds a New Camera that Helps him Evolve his Look.

David Martinez recently called me to talk some about what direction he sees his worked heading this year.  It was a great call because David was so excited and passionate.  He had been shooting the new work for a while and said it would be ready to share soon.  He has big plans for the new direction and it got me excited too!

On the call, I asked him what were some of the things that inspired him to create a whole new body of work.  Besides it just being a natural progression and being inspired by the teams he had been working with, he mentioned a new camera that he was using.  Here is what he said about it. 

“Camera technology changes by the second. Sometimes the changes are big (like high def video on a DSLR).  And, sometimes the changes not so big (like an extra megapixel).  I have seen a lot of changes over the past few years; bigger sensors, better buffers, better transfer speeds, and they all help push my work even further.   At the end of last year,  I read about a new Canon camera and software that intrigued me (Canon EOS 1D X and Capture One Pro 7 software).  Thinking it was just another necessary small (albeit expensive) upgrade, I took the plunge and bought the camera. After spending a few weeks with it and the newest photo editing software, I can safely say it’s one of the biggest improvements that I’ve seen in a long time.  Every frame is sharp, I can shoot clean files in the lowest of light, there is a range of detail I’ve never seen in a digital format, tonal transitions are smooth and colors are rendered beautifully.

I’ve found that my new setup has been really freeing as an artist. I spend less time thinking about the technical limitations of what I’m doing and more time thinking about what kind of image I want to make. I’m able to really see what’s in front of me. I can be more present and more sensitive to my environment, which makes any  photographer, or any artist for that matter, better. I get more of the pictures I want more often.

Stay tuned in the next few months for a new collection of David Martinez images.