Jim Smithson was obsessed with the weather and Amtrak benefited. See how it turned out.

Jim Smithson has been fortunate enough to work with Arnold Worldwide and Amtrak on some wonderful projects.  As you can see from his post, shooting for Amtrak is so much more than taking beautiful photographs.  Here is what Jim had to say about it.

“Nature can prove to be a formidable foe, especially when you’re taking a picture. But how about before you take a picture?” Check out what had to happen before we even took out our cameras…..

This was the second of three campaigns we shot for Amtrak and Arnold Worldwide.  We had to capture 5 unique snow covered landscape images throughout Amtrak’s North East Regional line, and forces of nature took us to task in a variety of ways.  Due to strict federal safety rules and the inherent danger of working around 150 mph projectiles, our entire crew had to fulfill safety training before we could set foot on the rails.
Because we had no idea when the snow would fly, this meant having to train 2 teams of crew in the event a crew member got booked on another gig.  Once trained, everyone was on standby ready to fly at a moments notice, and I became a Weather Channel Junkie.
Our first glimmer of hope came in late December 2009. A cold arctic flow was traveling down from Canada colliding with moisture moving north from the Gulf of Mexico.
The God’s were smiling, or so I thought. After a generous dumping across the North Eastern Seaboard, I was pumped and ready to pull the trigger.
My elation quickly turned to despair when I was informed that Amtrak didn’t think it was a good idea to mobilize us during the holidays.
COUNT TO 10 JIM.
The month of January would prove to be one of the biggest months of accumulated snowfall on record back east. But the God’s were taunting me.  All the storms tracked either north or south of our 100 mile stretch of approved locations.  Oh no!
We were then approaching mid-February and still no love from the Gods. What did I have to do? Go to the crossroads and make a deal with the devil?
Then, a glimmer of hope. A storm system originating from the midwest was tracking east heading in the vicinity of Connecticut. 2 days seemed like 2 years as the southern part of the storm finally gave us a generous dusting.
GO TIME!
The call went out. My LA crew was on a plane the following day and for the next 8 days we braved some very cold temps and trying conditions. We ended up having just enough snow and just barely enough time to pull it off.
Kudos to my super crew Tomás Arceo, Jeff Vogeding and Sady Callaghan for braving the elements and taking more than one for the team. A big shout also to creative director Bill Cutter for his vision and continued support and art buyer Andrea Ricker for her flawless attention to every last detail.
To read more about Amtrak, be sure to link here:  Facebook, Twitter, YouTube and Amtrak.  I am sure they would love to hear from you.

Perspectives: Eric Harris from Tracy Locke shares his experience with Leigh Beisch

 

Bella

Who would have thought that a simple request to a recent client to share his observations about a shoot would lead to such a lovely reply.  It is not everyday that a client is able to take the time to reflect on their experience with the studio and then share it with the group.  Well, Group Creative Director Eric Harris of Tracy Locke did just that.   And for that, we are grateful.

Here is what he felt compelled to share:

Leigh Beisch is a rare breed of photographer. One who truly drives the creative process; one who goes beyond merely capturing the result of it. For many reasons, it was clear to me from the beginning that Leigh’s vision would define not only our time in her studio, but also the outcome of our entire project.

First of all, what a rare occurrence in this industry to stumble across a photographer/stylist relationship like Leigh and Dan Becker. They compliment each other so well, and they speak very highly of each other (even when they think the other isn’t listening!). As the line blurs from styling to shooting, one of them is there to complete the other’s sentence… Visually. I can’t count how many times Leigh – looking at the monitor – would ask Dan to move a shred of parmesan, or add a small puddle of sauce to the dish. Only Dan had already done just that. And the difference in the shot was night and day. It’s an art director’s dream.


Speaking of art director, it’s clear that Leigh’s wheelhouse sits on an AD’s foundation. She injects and demands the highest quality design into every single shot. She deliberately and carefully affects every element of every photograph, and she does it seamlessly and gracefully. I found it particularly interesting that Leigh did not have a prop stylist on set with us. Leigh is so capable and confident in her tabletop styling that she understands the physical presence of a stylist isn’t necessary. When sifting through the props on set, I knew they were meticulously combed over by Leigh with her unwavering eye for what would support the brief. Props that added life. Props that added soul. Props that told a story.

Just like in her work, at Leigh’s studio it’s the details that make the difference. The little things: The quarry of cordial glasses resting on the hearth. The herb garden just outside the kitchen. Bella, the bloated little pug that sits around all day licking her chops. A sushi lunch on the picnic table in the backyard. These are not typically things we see in studios. These are all the makings of a home. And that’s how I felt when I shot with Leigh.

At home. It was the icing on the cake of beautifully strategic (or strategically beautiful – depending on your stance) work. “


Hunter Freeman is a rock star. Well, sort of.

It is rewarding to see a classic image given fresh new meaning through interpretation by a client.  Wind-Up Records recording artist BAYSIDE has selected an image from Hunter Freeman’s Astronaut Series for the Cover of their latest album “Killing Time”.  The much anticipated release of this new album is scheduled for 2.22.11

It is always amazing to see how clients interpret their own meaning for a classic image.  It gets us excited for the launch of our new Stock Inspiration Site where clients can connect with meaningful and relevant imagery for their project.  The much anticipated release of this new site is scheduled for 3.1.11.  It is no album but cool nonetheless.

A strong partnership is recognized.

The designers at the California Academy of Sciences are a long time client of Kevin Twomey’s. They were recognized for their excellent design by the 2010 PRINT Regional design annual.  It was interesting to read that “one of the criteria used by the Far West judge, Lucille Tenazas, was whether designers were fulfilling their role as citizens and ambassadors when it comes to working or interacting in a culture different from their own.”  She went on to say, ““Designers have the opportunity to use their skills to create environments and opportunities that engender a sense of humanity in others.”   Kevin and his design partners at the Academy have long known this to be true and are proud to be considered amongst such an elite group of designers.  Thank you PRINT for the recognition.

A pleasant home page surprise.

Andy Anderson’s studio sent along some jpgs to me today of some new work he did for Diner’s Club.  They were the latest images in a campaign he shot last year.  I was thinking about doing a blog post about the images so I checked out the Diner’s Club website to see if there was anything interesting there to reference. Well, sure enough there was.  Right on the home page was a link to view their latest advertising campaign.  I had never seen anything like that before on a client’s website and nothing so front and center focusing solely on the campaign.  There was no credit for the imagery, but that is ok, I still liked it.   And, of course I it made me want to brag some about.   Thank you Diner’s Club and thank you DraftFCB.

In his own words: Andy Anderson photographs flowers, yes flowers for Valspar and EuroRSCG

When I asked Andy about his trip to Carlsbad to shoot a print ad for Valspar, he let me know this story…. “The location was very beautiful.  I  had never seen so many flowers of different colors in one place. I was really amazed.  Of course, right when I was in the middle of the shoot, one of my buddies called to catch up.  I was so impressed by the colors and the variety of flowers, I of course couldn’t stop talking about it.  When he realized I was shooting flowers,  his only reply was, “it figures!”   To know me is to know how hilarious that is.  Thanks Euro Chicago for the opportunity to shoot with you all, even though my manhood was deflated a little!

 

Who knew Hillary Duff was an author?





In his own words, Kevin Twomey shares his photography for the cover of Hillary Duff’s new novel.

“I had the wonderful opportunity to create the cover image for Hilary Duff’s upcoming novel, Elixir.   This was one of those assignments where the client gives you the synopsis of a story, the dimensions of the layout and the freedom to go an play.  Along with the final cover image here are a couple of my favorite preliminary sketches.”


Click here to see more of Kevin’s work.http://www.kevintwomey.com



 

A sneak peek at a weed by Kevin Twomey


A sneak peek at a weed by Kevin Twomey
I remember as a kid, every summer, pulling dandelions out between the beautiful blades of green grass on the front lawn of my house on Long Island, cursing at them never to return. Little did I understand how tenacious that weed was or the role it played in a garden’s ecosystem. It wasn’t till last summer while exploring some flora for an Emeryville public art works project (images to be displayed fall 2011), that i discovered the beauty, the variety and the the complexity of that little weed.
The image in the June issue of Discover Magazine is just one of a series of photographs on the dandelion weed due to be completed this fall.

Andy Anderson is Ram Tough




Jimmy Bonner at The Richards Group hired Andy Anderson and partnered with him to shoot their new Ram campaign. Shooting close to 15 shots took them over two weeks. They found the rugged terrain they needed in Utah, Nevada and California. Our fingers are crossed that they can continue the campaign as the work has been getting such great attention.