Now, more than ever, it is vital to change with the times, including taking a step back from the traditional way of doing business during COVID-19. This week on the show, I host FCB West’s Chief Creative Officer, Karin Onsager-Birch, where we talk about all of the positive things that are occurring as a result of the pandemic, “During times of crisis, there have also been times of great innovation and creativity. And I do think we’re going to see an amazing creative boom come out of this period because we all have to shake it up a little bit, think differently and do more with less.”
Tune in to this episode as it provides extensive discussion about the importance of communicating clearly with clients and agencies — communicating artists’ capabilities and strengths is at the top of the list.
This weekly series shares conversations with Art Producers in Advertising, where together we can envision the future for this industry and take steps forward as a community. If you like the podcast, please do consider sharing it on social media and leaving a review on iTunes. We would love the help spreading the word.
And, if you are interested in being on the podcast, please email me at Heather@Heatherelder.com – we are still recording episodes.
Are you inspired by what you’ve heard so far? Please feel free to leave a review of Dear Art Producer on iTunes.